Invenco has appointed Craig Panter as CBDO, responsible for all Sales, Marketing and Business Development activities globally.
Craig hails from Atlanta, Georgia, USA and completed a BA degree in International Studies at Ogelthorpe University. He went on to complete a Masters degree in International Business and Economics at Sophia University in Tokyo. Craig is fluent in Japanese and well versed in Asian culture having resided in Singapore, Philippines, and China for many years. He is an avid golfer & softball player and member of the Shanghai international team.
After graduating Craig worked for the Japan External Trade Organization and then M.I.T Japan Industrial Liasison Group in Tokyo, holding roles facilitating and developing technology trade and linkages between the USA and Japan.
In 1998 Craig joined Radiant Systems in Atlanta as a Senior Manager in the Petroleum and Convenience Retail Division. He managed a team deploying large scale programs in North America, Asia and Europe including the largest deployment in the company’s history of 1200 convenience stores. He was responsible for winning and deploying significant business as well as leading the acquisition of a key retail technology provider in Australia.
In 2011, after Radiant was acquired by NCR, Craig took on the role of Regional Director, Asia Pacific Hospitality. He led a direct sales strategy to close multiple major chains including the likes of Wendys, KFC, Gloria Jeans and Burger King China. His team won a leading market share in China, Australia, Thailand and Philippines.
With Craig’s strong Retail Petroleum and Convenience Store experience he is an ideal fit for Invenco’s positioning in the market. Craig is an innovative thinker but also an energetic “action man” who covers a lot of territory quickly.
Invenco CEO, Dave Ritten says “It has been fantastic to get Craig on board. In a matter of weeks he has made a real impact on our business. His individual energy and enthusiasm is remarkable, but he also fully understands the value of motivating and aligning the whole team in order to achieve the company objective. I have no doubt that we will be on winning streak for many years to come now that we have Craig on our team”.
Craig went on the record to say “I am really pleased to be part of Invenco. Before joining I researched Invenco thoroughly and was amazed at both the depth and breadth of technology that they have developed. I believe that with the right business development strategies in place we can transform Invenco from being a regional player into a global dominator in it’s chosen vertical markets. I believe that Invenco brings real innovation to the automation and self-service payments segments and we can demonstrate significant measurable value to our customers. I am looking forward to help build a substantial global business in this segment.